Creative Critical Reflection
1. How does your product use or challenge conventions AND how does it represent social groups or issues?
My product uses regular conventions because it is a sport commercial, so we used the upbeat music with athletic clothes and action. It represents the athletic group because it pertains to sports and in the commercial, I have the actor hitting a ball, which shows that they are in action playing the sport.
How does your product engage with audiences AND how would it be distributed as a real media text?My product engages the audience by showing that you can use this product in a game, or while practicing by yourself, it’s up to them. My commercial would be distributed on the MLB network, along with Dick’s Sporting Goods ads.
How did your production skills develop throughout this project?
I was able to do camera tricks that I have never tried before and this allowed me to see the possibilities that I have available to me.
How did you integrate
technologies – software, hardware and online – in this project?
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